Dietz and Watson has an 80+ year history is an artisan meat and cheese maker. They're known for their big, bold flavors, their creative recipes, and treating their customers, employees, and community like a family.
CONCEPT
Dietz and Watson wanted to promote their "Game Day Recipes" and extend their reach. With the Superbowl and Sunday Night Football powering sports on NBC, Dietz and Watson partnered with NBCOTS and the NBC Regional Sports Networks to develop a sweepstakes to send lucky fans to watch their home teams play in cities around the country. Digital and on-air assets were created for 3 markets.
MY ROLE
Storyboards, Photo Retouching, Graphic Design, Visual Design